Tuesday 7th October 2014
In today’s highly competitive global economy, the inability to effectively develop and implement marketing strategies that are specific to a particular retail brand or industry will inevitably lead to the failure due to poor performance of that retail business. Retail can be defined any company that focuses its marketing strategy on satisfying the need of the final customer through the organized method of offering and selling services and goods as a means of final distribution
Wednesday 24th September 2014
Your A-Board, also known as an A-Frame, Sandwich Board Sign, or Pavement Sign, is an important component in any public-facing businesses. It highlights special offers, or special instructions you might require for your visitors. While it is certainly convenient to have an a-board, it could have a substantially increased value to the business if you invest a bit of thought, into your a-board message.
Monday 22nd September 2014
Businesses may well believe that pricing strategies are the end-all be-all of transforming potential customers into actual customers, as well as convincing frequent customers to spend more money. Whilst Only focusing on pricing is extremely short-sighted because customers are not entirely rational. Rather, customers tend to be driven by their feelings.
Monday 15th September 2014
Assigns recently created this Bespoke Slide-In Wooden poster frame and matching Easel for Homebase. Assigns was asked to match a specific Kronospan ‘Westminster Light Oak’ in a laminated sample that Homebase sent to us. The slide in panel in the chalkboard was fitted to our standard chalkboard after the colour match had been achieved.
Tuesday 9th September 2014
Assigns have produced some LED Edgelit Light boxes for Homebase. Assigns have been supplying Homebase with LED Edgelit Light boxes for a number of years, however the new batch is currently being fitted in their Odina Kitchen installations in stores that are currently being re-fitted.
Tuesday 26th August 2014
The term dark store refers to a retail distribution center or outlet that caters exclusively to online shopping. It is generally a large warehouse that can either be used to facilitate a collect-and-click service whereby a client collects an item that they have ordered online or an order fulfillment platform for online sales. The format was established in the United Kingdom, and its popularity has also spread to France.
Friday 15th August 2014
Online shopping has become the norm for a lot of U.K. consumers with 65 percent of connected users regularly buying goods on the Internet. Last week saw the 20th anniversary of the first ever online purchase, thought to be Sting’s album “Ten Summoner’s Tales”. While e-commerce sales continue to increase as they will reach 217 billion pounds in Britain in 2016, they will only account for about 5 percent of total retail sales.
Thursday 7th August 2014
One of the newest products in our digital screens category is the super-sleek Tri-Grip Tablet Holder. Thanks to a unique locking mechanism and fully-adjustable viewing angle, this is the perfect way to display a universal tablet device. Tablets can be inserted either vertically or horizontally and secured in place using the robust clamps.
Tuesday 5th August 2014
Assigns has launched three new retail poster frame displays. A larger 44mm poster snap frame to deal with new larger poster format being produced. And two new poster frame windows. The first being the desk or retail counter poster frame window and the second being a floor or entrance poster frame window.
Tuesday 29th July 2014
With Summer sizzling we hope businesses are doing a roaring trade. Pub A-boards are certainly becoming more creative as the summer develops, not sure if it is the fantastic weather or landlords keeping themselves hydrated.